American Eagle shares rise most in 25 yrs as Trump calls 'jeans vs genes' ad 'hottest'
American Eagle shares rose the most in 25 years after US President Donald Trump called the company's 'jeans vs genes' ad featuring actress Syndey Sweeney "hottest ad out there". The shares rose 24% on Monday as their combined market value touched $2.3 billion (₹20,200 crore). The advertisement garnered controversy as it celebrated Sweeney's genetic traits (genes) and her jeans.