Badi Behen empowers middle-class India with financial literacy
Founded in 2022 by Ranadeep Saha, Badi Behen empowers India’s middle-class with financial literacy and trust. Inspired by his daughter’s words, Saha built a family-centric, affordable platform that helps users plan savings and track net worth. With initiatives like Salakhar Didi, it aims to impact 12.5 crore households by 2040, making finance accessible and transparent.