CEO names AI project after OnlyFans model, renames it within 9 hours after facing trolling
London-based Inference's CEO Sam Hogan faced trolling after naming a new AI project 'AELLA'. Shortly after he revealed the name, several users pointed out its similarity to an OnlyFans creator who now researches sex and relationships through data mining. Blaming an "unforeseen naming conflict", Hogan changed the name to 'OSSAS' within nine hours after revealing the name.