Chatterbox Technologies becomes 1st influencer marketing firm to be listed in India
Chatterbox Technologies was listed at a premium of nearly 18% on BSE at ₹135 on Friday, becoming the first influencer marketing company to do so in India. "For the creators and brands, it means that influencer marketing has arrived as a mainstream and scalable business sector," CEO Raj Mishra said. The company raised ₹42.86 crore through the IPO.