Consuma raises $1.3 mn to transform consumer research with AI
Bengaluru-based AI startup Consuma has raised $1.3 million in seed funding led by Equirus InnovateX Fund to boost its global expansion and product innovation. Founded by Abhilash Madabhushi, Consuma uses AI to analyse real-time digital data, giving brands like Godrej and Britannia faster, smarter insights at lower costs, modernising traditional consumer research for the digital age.