FMCG firms refuse to lower price of low-value items after GST cuts
FMCG firms say they cannot cut MRPs of low-value goods like biscuits and soaps after GST reductions, citing India's fixed Rs 5/10/20 pricing habits. Instead, companies plan to increase pack sizes to pass on benefits. The government may issue guidelines to prevent profiteering, while experts expect modest price shifts with greater value offered at existing price points.