Startup vs Startup: India's new rivalry era
India's startup boom is entering a fiercely competitive phase where brands like Zepto vs Blinkit and Snitch vs Bewakoof battle for the same audiences. As rivalries intensify, data-driven decision-making is emerging as the ultimate differentiator. Founders must build a data-first culture to identify valuable customers, refine products, and scale wisely, because data now decides survival.