Tesla tops South Korea imports as Model Y, Model 3 lead sales
Tesla became South Korea's top foreign car brand in August, with registrations tripling to 7,974 units, led by the Model Y and Model 3, KAIDA data showed. While BMW and Mercedes still dominate overall, Tesla is winning younger buyers with subsidies and brand appeal. Imports rose 22.6% to 27,304 vehicles, signalling accelerating EV adoption.