The Sensex shot up over 1,500 points and was trading at over 76,700 points as the stock markets opened on Tuesday. Nifty was trading over 450 points higher at 23,280. Asia shares edged slightly higher on Tuesday, helped by gains in auto companies after US President Donald Trump suggested he might grant exemptions on auto-related levies already in place.

Most companies don't fail due to poor strategy, they fail because execution breaks down. An integrated model closes that gap by linking leadership goals to ground-level action. Everyone from the C-suite to the intern knows what's driving growth and how their work fits in. It creates alignment, accountability, and momentum, turning plans into measurable progress.

Lead nurturing is where automation truly shines. Based on user behaviour, tools can send personalised content, timed emails, and nudges to move prospects through the funnel. Instead of static drip campaigns, it's now dynamic, data-driven engagement built to convert curiosity into commitment.

Marketing automation tools track clicks, downloads, and page visits to trigger personalised actions right when it matters. Whether it's a discount after cart abandonment or a follow-up to a webinar view, behaviour-based automation lets you respond instantly and increase conversion.

Not every visitor converts the first time, but automation helps bring them back. With tools like retargeted ads, abandoned cart reminders, and email re-engagement flows, you can revive interest and recover lost revenue. It's not just about getting new leads, it's about converting the ones who almost clicked.

CRM-integrated email automation helps segment your audience and send customised content at scale. By using past actions and preferences, brands can deliver timely, relevant messages that increase open rates, drive engagement, and turn emails into real conversions. It transforms your email strategy from generic blasts to personalised journeys that build lasting customer relationships.

Disconnected systems cause duplicated effort, missed insights, and slow response. An integrated operating model solves that by connecting CRMs, ERPs, analytics, and workflow tools into one seamless ecosystem. With unified data and synced platforms, teams spend less time switching and more time solving. Integration isn't just tech, it's business flow.

Growth stalls when departments work in silos. An integrated operating model aligns teams, tools, and processes across functions turning scattered efforts into unified outcomes. It connects strategy with execution, so marketing, sales, ops, and tech all move in sync. The result? Faster decisions, better CX, and scalable impact.

Processes and tech can be integrated but if team culture isn't aligned, execution falls apart. An integrated operating model also means shared values, mutual accountability, and open communication across functions. When culture supports collaboration, teams work with purpose not just process. Growth follows when people move in the same direction.

Integrated models streamline operations, reduce duplication, and drive faster time-to-market. But more than that they align strategy, data, and ownership across functions. This creates a clear path for sustainable growth, improved efficiency, and higher customer satisfaction. Integration isn't backend ops it's a growth multiplier.

Tech layoffs in 2025 have affected over 23,000 employees so far. The tech giants like Google, Meta, HP and others have already laid off several hundred employees as a part of their cost-cutting and business restructuring efforts. Microsoft layoffs, based on the performance are confirmed to start in May 2025.

Marketing automation goes beyond acquisition, it supports the entire customer lifecycle. From welcome emails to loyalty rewards and reactivation campaigns, it helps nurture users long after the first purchase. It's how brands stay relevant, build trust, and drive repeat revenue without starting from scratch each time.

RBI MPC member Ram Singh's study found India's richest 5% report income that's only 4% of their actual wealth. India's wealthiest 0.1% report just 2% of their actual wealth while for bottom 10% families, reported income is over 188% of wealth, the study noted. It showed the wealthier the individual gets, the lesser income they disclose relative to their wealth.

Dr Reddy’s Laboratories has denied reports of a 25% workforce cost cut and alleged layoffs, calling the claims “factually incorrect.” The company clarified it is not undertaking any such measures and emphasised its commitment to regulatory transparency. Recent data shows increased hiring and employee benefit spending, countering rumours of cost-cutting in the pharma giant.

Mehul Choksi, the fugitive businessman wanted in India in connection with the ₹13,500-crore PNB fraud case, who was arrested in Belgium, has accumulated maintenance dues of ₹63 lakh for his three Mumbai flats, a society member said. Choksi owns three apartment units at Malabar Hill's Gokul Apartments and hasn't paid maintenance for 7 years. The property was attached by ED.

Construction of the ambitious Bharat Mart, a global B2B and B2C marketplace in Dubai, has commenced. Designed to facilitate trade between Indian businesses and global markets, Bharat Mart is expected to be operational by 2026. Spanning 2.7 million sq ft, Bharat Mart will serve as a key trading hub for Indian MSMEs, strategically located in Jebel Ali Free Zone (JAFZA).

A former US Attorney who oversaw an espionage case against Siemens Energy was found dead in her US home on March 22, days before death of Siemens Mobility executive Agustin Escobar on April 10. Jessica Aber struggled with epilepsy and died in her sleep, her family reportedly said. Escobar, his wife and three kids were killed in a helicopter crash.

HDFC Capital has partnered with Eldeco Group to create a ₹1,500 crore platform for developing 18 housing projects in Tier 2 and 3 towns across North India. Targeting a revenue of ₹11,000 crore, the platform spans over 10 million sq. ft. The move aims to address the housing demand in emerging cities and boost affordable, mid-income residential development.

Pfizer announced the end of development of its experimental weight loss pill after a patient experienced liver injury that was potentially caused by the pill in a clinical trial. The obesity related treatment called danuglipron was aimed to compete in the weight-loss market. Pfizer had earlier scrapped another of its oral obesity drugs due to liver issues found in trial.

The State Bank of India (SBI) has reduced the lending rate by 25 basis points after RBI cut the repo rate for the second consecutive time. The bank's Repo Linked Lending Rate (RLLR) is now 8.25%. The lending rate cut will make several loans, including home, personal and automobile, cheaper for both existing and new borrowers.

Investor Education and Protection Fund Authority (IEPFA) will launch a portal in August to track and transfer ₹1 lakh crore unclaimed shares to their "rightful" recipients, Moneycontrol reported. The portal will also transfer ₹6,000-crore unclaimed dividends to investors. SEBI has also partnered with IEPFA to set up 'Niveshak Shivirs' to help investors receive their unpaid dividends held by firms.

Intel on Monday announced it has entered into a definitive agreement to sell 51% of its Altera business to Silver Lake, valuing the programmable chip unit at $8.75 billion. Intel will own the remaining 49% of Altera's business, enabling it to focus on its core business. The transaction will likely close in 2025's second half, subject to customary closing conditions.

Gems and Jewellery Export Promotion Council said that India's cut and polished diamond exports hit a "near" two-decade low in FY25 due to weak demand from US and China. It added that the cut and polished diamond exports, which usually account for half of overall gem and jewellery shipments, fell 16.8% YoY. The decline impacted overall gem and jewellery exports.

The Indian Vegetable Oil Producers' Association (IVPA) highlighted their concerns around surge in duty-free edible oil imports from Nepal. Edible oil imports from Nepal rose in early 2025, reaching over 1.80 lakh metric tons between January and March. IVPA urged the Centre to restrict the imports by fixing a monthly quota regime so that "zero import duty isn't abused".

Pharmaceutical company Dr Reddy's Laboratories on Monday rejected a report by Business Standard that claimed the company is reducing its workforce costs by 25% to cut manpower-related expenses. "We wish to clarify that the said news is factually incorrect," Dr Reddy's said in a statement. The report had claimed several senior executives earning over ₹1crore/annum have been asked to resign.