Filmmaker Karan Johar spoke about selling 50% of Dharma Productions to Adar Poonawalla's Serene Productions last year. Johar explained, "It was right decision for growth...I knew that ₹50 crore would become ₹1,500 crore if I had that 50% investment." However, he added, "I'm the worst. I should never be in negotiation room, I'll always give up more and receive less."