Zepto’s cash burn has risen over six fold to over ₹250 crore/month in the last two months as the startup amps up investments in operations, marketing and hiring, Moneycontrol reported. CEO Aadit Palicha confirmed the rise but not the exact figure. Zepto's monthly cash burn was averaging at ₹35-40 crore in May. It's spending nearly ₹120 crore/month on digital marketing.