Efforts are on to make Puri’s Rath Yatra free from used PET bottles. An FMCG company in collaboration with Puri Municipality and District Administration (Puri), Odisha, inaugurated the ‘Used PET Bottle-Free Puri Rath Yatra 2025’ initiative ahead of the upcoming festival. The CSR initiative supports cleanliness efforts through collection of used PET bottles from June 27 to July 5, 2025.