A German company, which built the forklift used by thieves in the $102 million (over ₹895 crore) jewellery heist at Paris' Louvre museum, used its picture in an advertisement. "If you're in a hurry. [The forklift] carries your treasures up to 400 kg at 42 m/min- quiet as a whisper thanks to its 230 V electric motor," the tagline read.