A viral video shows NEET UG 2025 AIR 7 Keshav Mittal featured as a topper in ads by Allen, Motion, and Narayana coaching centres. The clip triggered backlash against misleading newspaper advertising. Keshav, from Punjab, scored 680/720 in his first attempt. Over 22.7 lakh students appeared for NEET UG 2025, held by NTA on May 4.